In 1963 the company Pantone (based in Grand Rapids, Michigan, USA), introduced a colour referencing scheme called the Pantone Matching System®. It quickly became an international industry standard among designers, printers and manufacturers.
Among other products and services, Pantone curates a growing library of more than 1,300 unique colour references. Since 1999, the Pantone Color Institute has named a colour of the year. The one they’ve selected for 2020 is 19-4052 – or Classic Blue.
Its simple name belies the depth and range of the Pantone system. Within Pantone’s catalogue, there are probably around 300 to 400 shades that might be described as ‘blue’, depending on your individual interpretations, tastes and photoreceptors.
When Pantone announces its colour of the year, marketing agencies, brand managers, interior designers, fashion houses and paint and dye manufacturers all sit up and listen. In fact, for anyone working with colour, Pantone’s colour of the year is a significant event that has the power to influence design trends over the coming 12 months.
As an extra pro tip for designers, Solopress’ Matt Bruty adds:
“It’s worth pointing out that the Pantone number ‘19-4052’ is from Pantone’s ‘Fashion, Home and Interiors’ range of colours. The equivalent to this in the coated and uncoated books that we’re more familiar with as paper print designers, is the range of blues between 2148 and 2154.”
Copyright Solopress
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SPECIAL OFFER FOR ALL Professionals!
Half price offer & money back guarantee.
Congratulations on getting all those tax forms completed on time; maybe now you can sit down with a cuppa (on us) and assess your web presence and how well your website represents your business.
What do your current photographs say about you to prospective clients? Old and tired? Cheesy grin? Phone or pen in hand? Now’s the time to ask yourself what impression you want to make and update and refresh your web photos to match.
Perfect
Perfect!
Here’s the deal:
New photos for £99 – normal price £200
Full half day’s photography by experienced professional
At your premises, on location or in my local studio
All editing
All photos on full resolution disk with copyright release
Money back if not completely satisfied
Photoshoot can be booked up to 31st October 2017
Here’s what you have to do:
Act quickly – only 10 offers available at this price
Email us today to book your offer
Pay by 30th September 2017 (pro-forma invoice will be emailed to you when you book)
Let us know a convenient date for your half day of photography
We have worked with many local firms to improve their first impressions.
Looking forward to hearing from you.
[email protected]